Zenscape Civil
Full Creative Assets
Client:
Zenscape Civil
Year:
2025
Type:
Creative Direction
,
Hybrid Content

First truck on site to finished slab. One day, one crew, heroic content.




Project Description
Zenscape Civil don't just pour concrete, they build their whole reputation on it. From the fine details of the job itself to getting the job done within the best logistics possible, so our content had to show up with the same high end operator energy.
Before most have had their dinner, Zenscape have completed a foundation for a whole new home, driveway or commercial site. This level of execution can only come from knowledge of the trade, it was TRUECUTs job to display how important these characters in the team are to organise, design, pour, set & maintain your project. Plenty of handheld movements and multi-angle shots came from our creative direction, matched with editing that allowed the viewer to feel as if they were doing interval sprints, just like how the day can feel for the Zenscape team. One moment you're watching from the drone, the next you've seen 10 different shots from all the action on site, through our handheld camera rigs, to the FPV drones.
The content doesn't just look good, it works to the right people. 28x return on investment within 12 months, directly through projects booked from the content. Jump over to our case study page to read how we do it.
Credits
Strategy
:
TRUECUT
Creative Direction
:
TRUECUT
Production
:
TRUECUT
Editing
:
TRUECUT



