ZenScape Decorative

Zenscape Decorative is where the craft displays how a driveway can give a sense of longing. Jealous neighbours, builders can only call you to do this specialised job, the town wants an upgrade. Stamped overlays, hand-painted compasses, timber impressions, decorative tiling, finishes that most people don't even know are possible with concrete. The timber stamp has been confused for wood multiple times.

This is the work that shifts Zenscape from contractor to artist in the eyes of the homeowner. Our content had to match the direction of the business, we transformed and didn't copy from Zenscape Civil long form, instead welcome Zenscape Decorative short form. Decorative being focused heavily on residential we wanted to be noticed by the homeowners, or one conversation away from them. Now needing to grow with close-up detail shots that let you see the texture, the precision of every line, the moment a compass design reveals itself on a driveway that used to be grey. This was a space needing more social first care, and we've done that. Consistent compounding organic views ranging up to 35,000 people, and this is just the beginning.